No Immigrants No Spice

Print and Digital Design // 2023



Project Overview
BBQ without Borders, an event that celebrates the contributions of immigrants in our culture.
Taking place in the gardens of the OMCA, this event brought together 4 immigrant chefs, 600 attendees, and a wide array of talented performers to celebrate immigration through BBQ, dance, music and conversation. We raised 30K for our east bay community.
Scope
  • Working with NINS team on event branding and color palette based on logo and intention of the event
  • Digital deliverables with illustrations for Instagram ad campaigns and flyers for physical marketing
  • Large printed menus for each chef
  • Panel design for large free-standing exhibits
  • Event design panels (wayfinding, introductory, sponsors)
  • Pamphlets, digital and physical

[illustration, typography, graphic design, print design, digital design, marketing]
[illustrator, figma, procreate, indesign, affinity]



Exhibit and Event Design

Panels and illustrative assets designed for high-resolution print for chef exhibits and event design such as wayfinding, menus, event introduction, and sponsor appreciation
exhibit planning sketches in figma

Social Media Advertising


each chef was introduced on instagram with a snippet of their story and a taste of their food. working with the image assets I had, some were low resolution and needed creative solutions like filter effects to keep it playful without showing too much that it was not a high quality photo.
The event we wanted a playful, approachable, and hand-drawn effect, so I drew ingredients and spices reflective of their cuisines to reflect that.
drafted in figma as a carousel
example of carousel-dependant illustrations